Join Emmy Award-winning writer, producer, director, and showrunner Michael Patrick King for an in-depth conversation exploring his legendary career at the helm of some of TV’s most influential and enduring series. In this master class Q&A, King will reflect on his work as a showrunner and the evolution of his and Lisa Kudrow’s series The Comeback, which has unfolded over more than 20 years and three seasons.

Hallmark is the destination for stories that celebrate love in all its forms, from romance to family connection and community. This panel brings together actors, hosts, and executive producers from new Hallmark movies and series to discuss the power of love-centered storytelling. Panelists will share behind-the-scenes moments and their personal experience bringing stories of love and second chances to the screen.

Hear from renowned costume designers from acclaimed TV series, who will take you on a journey through the meticulous artistry of crafting iconic onscreen looks and styles. From retro fantasies to contemporary intrigue, this panel unveils the stories behind the costumes that define characters and contribute to the visual storytelling of the medium. Sharing their insights and inspirations, these artisans will walk through their creative processes that bring beloved characters to life.

Calling all SCAD students: You're invited to join NBCUniversal from 9–10:30 a.m. at the Coffee Lounge for Future Filmmakers, where you'll hear from executives about the company’s new Atlanta production facility (Assembly Studios), NBCU LAUNCH’s talent initiatives across the company’s entertainment television portfolio, and Universal Studio Group, the company's television production arm comprised of four powerhouse studios. Stop by for a red carpet morning featuring giveaways, networking, and special photo ops! 

Pitch Party spotlights faculty-referred SCAD students as they pitch original television concepts to a panel of film and television industry professionals. Designed to simulate a real-world pitching environment, this event offers participating students the opportunity to present their ideas, articulate their creative vision, and receive direct feedback from experienced executives and creators.

Go behind the scenes of one of television’s most iconic shows with a rare look inside the making of Saturday Night Live. This panel brings together cast member Ashley Padilla with two legendary artisans, costume designer Tom Broecker and head makeup artist Louie Zakarian, for an insider’s account of how SNL comes together each week.

Breaking into the entertainment industry takes more than talent and hustle — it takes the right team and a clear understanding of the market you’re working in. Join a panel of Atlanta-based casting directors, managers, and agents for an insider conversation on navigating Georgia’s film and television industry. Panelists will explore how talent can effectively connect with local and regional representation, build relationships within Atlanta’s casting ecosystem, and position themselves for opportunities in film, television, and streaming projects filming across the Southeast.

Dive into the hilarious world of television comedy writing at this panel featuring the creatives behind some of Universal Studio Group’s funniest shows. Join us for an insightful discussion on crafting humor for the small screen with seasoned writers and showrunners as they unravel the secrets behind successful sitcoms, explore the challenges of generating laughs through scripts, and offer advice for how to make it in TV comedy.

Get an inside look at the casting process from the executives shaping some of today’s most successful television series, produced by one of the industry’s most prolific and successful studios. This panel brings together senior casting leaders from Warner Bros. Television for a candid conversation about how talent is discovered, developed, and cast. Panelists will discuss what they look for in actors, how casting decisions are made at the studio level, and how performers can best position themselves in an increasingly competitive industry.

In this master class conversation, Jordan Moblo, executive vice president of creative acquisitions and IP management at Universal Studio Group, offers an inside look at how to identify fresh stories that can be adapted into compelling television hits. Moblo will explore key topics such as building strategic partnerships, packaging book adaptations for the screen, developing award-winning podcasts and using innovative methods to discover emerging talent and voices.